This video was part of Grocery Outlet's paid media campaign to promote in-store sales. I was tasked with designing the infographics and adding motion in order to educate and engage potential customers with the promotions going on that month.
Here's another example of a paid media ad that was played on Netflix and Youtube. This was a fun video to work on because the graphics were more creative and vibrant. Plus, I got to add a bit of 3D animation, which can be challenging, but is so rewarding because it really grabs peoples' attention.
Here are a few other examples of these "art cards" that I was tasked with designing and animating for various paid media platforms. It was a lot of fun to work with different mediums, such as using different textures and product images as pieces within the animations.
The team at Grocery Outlet were very impressed with the graphics I had been producing for them and decided to ask me if I could create an animated opening for a conference they were having. They gave me some photos to use in the opener to show Grocery Outlet's development through the years and how far they've come from being just a small, regional grocery store chain to having multiple locations across the country.
One big development for Grocery Outlet this year was the unveiling of a new podcast. It's purpose is to educate customers and sponsors on developments within the company and update people on new products sold in-store.